Stellantis will discontinue the Jeep Grand Cherokee in Australia after a major decline in sales.
Grand Cherokee production will also end for all other left-hand drive markets, including Japan. The vehicle’s Australian sales numbers fell to just 645 in 2024, compared with 1,247 in 2023.
“As we look to right-size the Jeep product portfolio to match local market dynamics and customer preferences, we’ve made the difficult decision to pause availability of the current model Jeep Grand Cherokee in Australia,” a Stellantis Australia spokesperson tells Azzet.
“While the Jeep Grand Cherokee will continue to be sold in many countries around the world, this decision allows us to focus our efforts on placing the right products in the right segments that can have the greatest relevance for our customers.”
The company said it was still committed to the Australian market. Stellantis is slated to showcase five new electric and hybrid vehicles at Sydney’s Everything Electric Show this week, including the fully electric Jeep Avenger.
Jeep’s total Australian sales were 2,377 across 2024, declining 48.7% from the previous year.
Net revenue at Stellantis dropped by 17% last year to EU€156.9 billion, while net profit fell by 70% to €5.5 billion.
In the Asia-Pacific, the company’s revenue fell to just €921 million last half, compared with €1.54 billion in H2 2023. Combined shipments decreased in every market except South America.
Stellantis has also told dealers in the United States that the tariffs the country imposed on goods from Mexico and Canada this week would heavily impact the company.
“These tariffs will put Stellantis' flagship Chrysler, Dodge, Jeep and Ram brands at a competitive disadvantage versus Korean, Japanese and European importers, which are not facing similar tariffs at this time,” the company said in an email to dealers.
Stellantis said it was discussing plans to mitigate the effects of the tariffs with the Trump administration.
Stellantis’ (BIT: STLAM) share price closed at €11.08, down from its previous close at €12.33. Its market capitalisation is €32.82 billion.
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