
Silicon Valley monetising a Gen Z loneliness epidemic

As the World Health Organisation currently creates a Commission on Social Connection to combat a global isolation epidemic - citing health risks that are statistically comparable to smoking 15 cigarettes a day - the tech sector has identified this demographic shift as a significant Total Addressable Market (TAM) towards Generation Z it can profit from. The growing "Loneliness Economy", coined from a cultural epidemic borne out of Japan in the 1990s, is now transitioning from what was once an analogue service-based model to the SaaS (Software as a Service) sector - powered by artificial intelligence. By leveraging generative AI applications, companies are establishing recurring revenue streams with churn rates that are structurally lower than traditional media subscriptions due to the powerful mechanism of emotional lock-in. Unit economics show increasing revenue per download ($0.52 to $1.18 in 2025) and significant data harvesting potential for targeted ad models. However, regulatory risks are increasing as companies optimise for "Emotional Retention". As venture capitalist Andreessen Horowitz explicitly articulated in a thesis for "AI Companionship" and "frictionless" intimacy, the market appears to be shifting tow







