NRF 2026: Retail’s Big Show is the industry’s number one resource for staying informed and ahead of where consumers are going. You’ll find the latest trends and tech, experts and peer insights, product demos and hands-on workshops — all in one place.
175+ sessions that get you the inside scoop on future industry trends, unexpected business strategies, innovative technology and more.
The Startup Hub lets you connect with the newest, most promising startup companies.
An Expo overflowing with 1,000+ industry partners showcasing the latest tech solutions that will transform your business.
The Foodservice Innovation Zone is filled with immersive activations that drop you in the middle of real-world demonstrations of the newest food and beverage technology.
Retail Store Tours take you on guided walking tours through New York City’s cutting-edge retail spaces.
The NRF Innovators Showcase gives you full access to new-to-market, future-forward tech.
Expo Tours give you a guided, in-depth study of retail technology across specific business disciplines.
The AI Stage is a new collection of curated sessions that offer attendees a deep dive into the transformative role of AI, robotics, agentic AI and emerging technologies in retail.
From the Opening Party to Retail’s Big Concert, NRF 2026 offers unforgettable networking experiences that blend business, connection, and fun in true New York style.
