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Stihl Elite Dealer and Retail Business for over 35 years – Nowra, NSW

Wrights Chainsaws is a well-established, family-owned outdoor power equipment retailer and service provider operating in the power tools and machinery industry. Located in the heart of Nowra, NSW, this business has been a trusted name in the region for over 50 years, catering to residential, commercial, and government customers. As an Elite Stihl Dealer, Wrights Chainsaws holds the highest accreditation, ensuring customers receive premium products, expert advice, and top-tier servicing.

Asking $ 1,200,000

Wholesale & Distribution

  • Offer type

    Full sale
  • Established

    1990
  • Employees

    17,000
  • Annual revenue

    700,000
  • Ownership

    Owned

Beyond Stihl, the business offers a diverse range of industry-leading brands, including Honda, Victa, Redgum, Atom, Aussie Pumps, and Wacker Neuson, making it a one-stop shop for chainsaws, mowers, brush cutters, pressure washers, and more. With a fully equipped service workshop, Wrights Chainsaws not only sells high-quality equipment but also provides maintenance, repairs, and spare parts to keep machinery in peak condition. Their strong relationships with government agencies like NSW SES and Shoalhaven City Council demonstrate the business’s trusted reputation and consistent demand. This well-established business presents an incredible opportunity for a new owner to step into a thriving, highly regarded, and growing enterprise in the outdoor power equipment industry.

  • Established & Trusted Brand – Over 50 years of proven success in the outdoor power equipment industry.
  • Elite Stihl Dealer – Highest level of accreditation, ensuring premium products and expert support.
  • Diverse Product Range – Stocking top brands including Stihl, Honda, Victa, Redgum, Wacker Neuson, and more.
  • Strong Government & Commercial Contracts – Supplying NSW SES, Shoalhaven City Council, and local businesses.
  • Loyal Customer Base – Over 17,000 customers, with repeat business from residential, commercial, and government clients.
  • Fully Equipped Service Workshop – Onsite maintenance, repairs, and servicing to keep equipment running smoothly.
  • Prime Location in Nowra – High-visibility site with off-street parking on a major road.
  • Proven Financial Performance – Consistently strong turnover with growth opportunities.
  • Experienced Team in Place – Skilled staff for seamless transition and continued success.
  • Strong Digital & Traditional Marketing – Backed by Stihl & Honda marketing campaigns, SEO, and local event sponsorships.
  • Expansion Potential – Opportunities for e-commerce, rental services, and regional expansion.
  • Training & Handover Support – Owners willing to assist with training for a smooth transition.

This is a turnkey business with high growth potential, making it a fantastic opportunity for an investor or owner-operator looking to step into a well-established and profitable operation.

  • Flexible Settlement Terms – Negotiable settlement period to accommodate buyer needs.
  • Comprehensive Handover & Training – Owners will provide on-site training on business operations, supplier relationships, and customer management.
  • Software & Systems Training – Full guidance on Sprockit POS, Stihl B2B portal, Honda Dealernet, and supplier ordering systems.
  • Supplier & Customer Introductions – Assistance in transitioning key supplier and government contracts.
  • Stock & Equipment Included – Purchase price includes current stock, fixtures, and essential business equipment.
  • Lease Continuity – Secure lease available for new owners, with options to negotiate long-term tenancy.
  • No Immediate Industry Experience Required – Support provided to ensure a smooth transition for first-time business owners.

This is a turnkey opportunity with minimal risk and maximum support, making it an ideal investment for experienced operators or newcomers to the industry.

 

This is a rare opportunity to acquire a highly reputable and profitable outdoor power equipment business with over 40 years of industry success. With strong supplier relationships, a loyal customer base of 17,000+, and established government contracts, Wrights Chainsaws is primed for continued growth.

 

Ideal for an investor or hands-on operator, this business offers immediate cash flow, solid brand positioning, and significant expansion potential. Whether you’re looking to scale operations, introduce new product lines, or expand the digital presence, the foundation is already in place for success.

 

Don’t miss this chance to own a thriving business in a high-demand industry! Enquire today to secure your future with Wrights Chainsaws.

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